Installation and Configuration WordPress & WooCommerce
WooCommerce costs: What your shop really costs — and why it should be transparent.
WooCommerce is free.
Not the right shop.
The software itself is free. No license, no subscription, no commission per sale — WooCommerce is open source and will remain so. What costs is the professional setup: a shop that not only runs but sells.
Most agencies keep their prices secret. Not us. Because anyone who wants to build a WooCommerce shop deserves an honest answer — before they have the first conversation.
What you should budget for a professional WooCommerce shop:
Setup & Development:
unique
depending on scope and integrations
Hosting:
running
approx. 25–80 €/month depending on requirement
Plugins & Extensions:
optional
from free to custom developed
Support & Maintenance:
optional
but recommendable
At HighPots, you pay a fixed price. No hourly rate, no open end — just a clear result.
Why HighPot offers fixed prices — and what that says about us.
Because we are software developers, not salespeople. Those who work with an open hourly rate have no interest in finishing quickly. We do.
Our packages are calculated so that you know from the start what you are investing — and what you get in return. No renegotiation, no scope creep, no nasty surprises.
And one more thing: We don’t think of your shop as an isolated project. Rather, as part of your system landscape — today a clean foundation, tomorrow the integration with your cash register system, your accounting, your ERP. Those who build correctly from the start don’t have to tear down later.
Tax advisor/trustee, accounting or shop employee manually cleared by oneself
Accounting systems & standards – automatically integrated
Why HighPot offers fixed prices — and what that says about us.
Three packages. Three customer problems. One clear answer.
Business Starter
1,990 EUR / 1,990 CHF (plus VAT)Your professional WooCommerce shop including the first year of hosting — under €2,000.
Scope of services
Technical basis
Shop Contents
Introduction
Hosting (12 months included)
Support & Care
Business Professional
3,990 EUR / 3,990 CHF (plus VAT)Your WooCommerce shop and your systems do not communicate with each other. We show you how to change that — concrete, prioritized, with clear costs.
Scope of services
Current analysis of your system landscape
Integration analysis
Prioritized integration roadmap
AI Potential Check
Final report & presentation
Support & Care
Business Performance
2,990 EUR / 2,990 CHF (plus VAT)Your WooCommerce shop isn’t performing? We analyze, optimize, and deliver measurable results.
Scope of services
WooCommerce Audit
Technical Optimization
Conversion Optimization
SEO Basic Optimization
Support & Care
Business Starter — the right start in e-business.
Your professional WooCommerce shop including the first year of hosting under 2,000 €.
You want to sell online — but you don’t have a shop yet.
Or you have one that was not professionally set up and does not give you any security.
Business Starter is the answer: a fully set up WooCommerce shop — technically clean, legally secured for Germany, Austria, and Switzerland, including the first year of hosting on European servers
Our WordPress and WooCommerce specialists build your shop in 3 days. You get a solid foundation — and can start right away.
Business Starter is right for you if:
Business Performance — when your shop should deliver more.
Your shop is running — but it’s not selling as it should. Slow loading times, a checkout that loses customers, hardly any visibility on Google. These are not matters of fate — these are solvable technical problems.
Business performance begins with an honest analysis: What is not working — and why? The result is a written audit report with prioritized recommendations for action. Then follows the implementation — server optimization, Core Web Vitals, conversion optimization, basic SEO optimization. With measurable before-and-after comparison.
Business Performance is right for you if:
Business Professional — when your systems should finally talk to each other.
Your shop works — but it is an island. The accounting runs separately, the cash register system does not know the online shop, order data is transferred manually.
Every month you export a CSV file, send it to your tax advisor, who cleans up errors and books manually. That costs time daily — and real money monthly.
WooCommerce is different, an example among many: A booking object is automatically created with every order — with the right account, the right tax rate, the right cost center. Your tax advisor opens DATEV and everything is already correctly recorded. No export, no email, no manual follow-up.
This is the difference between a shop that produces data — and a shop that automates processes. Business Professional analyzes your entire system landscape, explains the integration options in understandable language, and delivers a prioritized roadmap with concrete costs. Not a non-binding concept — but a clear plan for the next step.
Business Professional is right for you if:
Expand your shop — when you are ready.
Not every shop needs everything from day one. Our additional services are deliberately modular — you add what you need, when you need it.
HighPots Premium-Plugins
HighPots Premium-Plugins
POS-Integration
Online shop and retail store as one system. Unified inventory, shared cash management, no duplicate data maintenance.
Course & Event Management
Book and bill workshops, seminars, and courses directly via WooCommerce.
Multidimensional Billing
Prices by piece, meter, hour, or individual unit. For business models that cannot be represented by standard plugins.
Accounting integration
Automatic transfer of order data to your accounting software. Less manual work, fewer errors.
Analytics & Tracking
Matomo
Privacy-compliant web analysis without Google. GDPR and DSG compliant, data stays on your server.
GA4 Setup
Google Analytics 4 correctly configured — including conversion tracking and event setup.
LookerStudio Dashboard
Your most important shop KPIs at a glance. Individually configured, updated daily.
Hosting & operation
Managed Hosting
European servers (Hetzner, Germany), SSL, daily backups, security updates. From €50/month.
Maintenance & Support
Ongoing support for your shop beyond the first year. Response time on weekdays within 24 hours.
From the shop to the connected system landscape.
A WooCommerce shop is rarely an isolated system — and it shouldn’t be. Those who build cleanly today can integrate tomorrow: POS system, accounting, inventory management, CRM, ERP. Step by step, prioritized according to effort and benefit.
HighPots accompanies you on this journey — from the first shop to the fully networked system landscape. Not as an agency that delivers projects. But as a technology partner who thinks along.
StoreConnect — Connecting online & stationary
StoreConnect — Connecting online & stationary